E-commerce

From startups to high street retailers – we have an incredible
e-commerce track record

We design and build high performance e-commerce websites using the world renowned Magento e-commerce system. Our typical clients will generally be looking for anything between £100k to £10-million in e-commerce revenue per year – and we have all the in-house creative, technical and marketing expertise to help them get there.

We’re passionate about e-commerce

  • We have years of specialist experience building and marketing £multi-million turnover retail sites
  • Online retail is a totally separate discipline from managing other types of websites. We understand and love e-commerce
  • We have actually run e-commerce businesses ourselves, giving us exceptional insight in to what works – and what doesn’t
  • We’ll help you see a real return on investment with a full-service offering: Design, programming, security, hosting & marketing

The world’s most popular, powerful e-commerce system…

We build most of our clients’ e-commerce sites on Magento – the world’s most popular e-commerce platform. Geared towards fast growth online retail, Magento is the most flexible, powerful e-commerce software system available. It’s used to power the sites of retailers like Mothercare, The North Face, Harvey Nichols and countless others.

As a truly ‘open source’ system, you’ll have full ownership of your site, all its code, data and licenses; never be tied to one developer, agency or hosting company ever again.


E-commerce design and user experience

  • Our creative and user experience (UX) process has been fine-tuned for high performance e-commerce
  • We’ll work with you to create streamlined user journeys, navigation systems and information architecture
  • We’ll wireframe and prototype the user interface based on best practice, research and testing
  • We blend creativity and technology with the science of usability and psychology to produce amazing e-commerce experiences

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Mobile and tablet compatibility

  • Mobile has become an incredibly important channel for e-commerce, with some clients reporting over 50% of traffic from mobile
  • For us, your site’s performance on mobile and tablet is now equally important (in some cases even more so) than on desktop
  • We’ll build your site using the responsive design method so it automatically adapts its layout to the user’s device type

Systems integration and automation

  • Many of the e-commerce sites we build are integrated with offline CRM, ERP and stock control systems
  • Magento is an ideal platform for third party integration and can exchange data with virtually any other type of database
  • We can integrate your e-commerce site with systems like Sage, SAP, Salesforce, Epicor or bespoke / industry-specific systems
  • Click here for more about our systems integration capabilities

A few of our recent e-commerce site launches

Click here to view our full portfolio »


E-commerce marketing

  • As a full service digital agency, we have all the skills in-house to help you achieve serious online revenue growth
  • We’ll help with tailored e-commerce strategies for SEO, PPC, personalisation, intelligent email marketing & affiliate channels…
  • As well as all the usual on-site e-commerce marketing and promotional activity typical of high-performing e-commerce sites

A few of the regional and national clients who have trusted us recently:

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Advantec events

As an Advantec client, you can come along to any of our extremely popular events and seminars that we hold around the region. They offer great opportunities to keep up to date with latest digital trends, learn about specific aspects of web marketing – and enjoy fantastic networking opportunities with other business people in the area.

Advantec digital marketing events


What else we’ll help you with

  • E-commerce strategy – financial, technical and marketing
  • Content production, product data and database management
  • User testing and usability studies
  • Security and compliance – for example SSL and PCI DSS compliance
  • Payment processing gateway selection and integration
  • E-commerce (specifically Magento) optimised hosting and support

 Ongoing support

  • We love to work with clients long-term, becoming a key partner in their e-commerce growth
  • Choose from ad-hoc support as and when you need it, to formal ongoing support and development retainers to suit your needs
  • You can host your site elsewhere or with us – and benefit from our support and SLA options, including 24-hr technical support

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One of Magento’s international ‘Live’ conference events in London


Some of the features available with Magento

Your Magento website will have virtually limitless capabilities; any feature you can imagine for an e-commerce site is achievable with a Magento site. A few of the most common features include…

  • Full product management via a secure management system – with spreadsheet / CSV imports
  • Full control over layout and design
  • Customer account management facilities
  • Options for custom pricing bands and rules, for instance for wholesale and trade customers
  • Personalisation of content based on customer preferences and history
  • Automated order processing via payment gateways such as SagePay, WorldPay, HSBC etc.
  • Built in, custom marketing tools like voucher codes, cross-selling, paramater-driven promotions
  • Complete business rule cusomisation – for instance contract pricing, taxation rules etc.
  • Reporting and analytics: Over 150 user and financial reports on site performance
  • Multi-language and multi-currency options
  • Integrate with third party marketplaces like eBay and Amazon
  • A huge range of functionality extensions and plugins from the Magento ‘Connect’ marketplace